Guides · Gift ideas · Family life
The Schmatzepuffer® Magazine
Clear guides and inspiration on birth, christenings, babies, first names, family life, toys and personalised gift ideas.
- Clear answers without unnecessary detours
- Practical knowledge from our shop, personalisation and everyday customer questions
- We regularly add guides, trends and buying advice
What will you find in the Schmatzepuffer® Magazine?
The magazine brings together guides, gift ideas, baby name inspiration, messages, buying advice and family information. Choose a topic or browse the latest articles.
New & useful
The latest guides from the magazine
The latest articles with a short summary and publication date.

Baby Shower Gift – Ideas for Grandmas, Colleagues & Friends (2026 Guide)
What's the perfect birth gift? Discover personalized gift ideas with names – for grandmas, colleagues & friends. Based on real experience from thousands of orders since 2011.

Gifts for new parents (employees & colleagues): 7 high-quality ideas that really fit
What do you give a colleague or employee for the birth of a child? Most people resort to impersonal standard solutions – but there are much better options. In this guide, we show you 7 high-quality...

What do you give as a gift for a birth when you already know the name?
The name is known – but what do you give as a birth gift? This is precisely when many people opt for personalized gifts. Find out which gift ideas are truly appreciated and why memory boxes, activi...

Most Popular First Names 2026 – Real Trends from Millions of Personalized Birth Gifts
Which first names will families encounter most frequently in 2026? The Schmatzepuffer First Name Report combines official German name data with our observations from actual personalizations.

How much money do grandma and grandpa give for a birth? Amounts and personal ideas
How much money is appropriate as a birth gift from grandparents? Find out what amounts are suitable and how a monetary gift can be presented personally.

Personalized Baby Gifts for Boys: 25 Special Ideas with Names & Birth Dates
Looking for a personal gift for the birth of a baby boy? Discover 25 special ideas with names and birth dates – from personalized wooden trains and memory boxes to cuddly toys, wooden toys, and pra...
Find the right topic quickly
Use the topics to find guides that match your question or occasion.
Birth & baby
Gift ideas, the baby months, newborn essentials and answers about birth.
Christenings
Christening guides, gifts, godparents, planning and personal ideas.
Messages & congratulations
Texts for cards, messages and special occasions.
First names
Baby names, naming trends, meanings and inspiration for choosing a name.
Family & everyday life
Information on parenthood, the baby months, development, travel and family life.
Toys & buying advice
Gift ideas and help choosing products for different occasions and budgets.
Family reports & press
Studies, press releases, data and current trend analyses.
From answers to the right gift idea
If you already know the occasion and what you are looking for, explore the matching gift collections here.
From experience: Our content draws on experience from the online shop, our daily work with personalised products and recurring customer questions.
Frequently asked questions about the magazine
What topics does the Schmatzepuffer® Magazine cover?
We focus on birth, christenings, the baby months, first names, messages, family life, gift ideas, toys and buying advice.
How can I quickly find a suitable guide?
Choose a topic above or use the topic list on this page. The latest articles are at the top of the magazine.
Are there current data and family reports too?
Yes. You can find studies, press releases and trend analyses under Family reports & press.
Where can I find products related to a guide?
The main gift collections are linked on this page. Relevant guides also link to suitable products and collections.