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Guides · Gift ideas · Family life

The Schmatzepuffer® Magazine

Clear guides and inspiration on birth, christenings, babies, first names, family life, toys and personalised gift ideas.

  • Clear answers without unnecessary detours
  • Practical knowledge from our shop, personalisation and everyday customer questions
  • We regularly add guides, trends and buying advice

What will you find in the Schmatzepuffer® Magazine?

The magazine brings together guides, gift ideas, baby name inspiration, messages, buying advice and family information. Choose a topic or browse the latest articles.

New & useful

The latest guides from the magazine

The latest articles with a short summary and publication date.

Großes Geschwisterkind mit personalisiertem Kuschelhasen und Geschenkbox als Geschenkidee zur Geburt eines Babys

Gift for the sibling upon the new arrival: 25 ideas for big sister & big brother

When a baby is born, everything suddenly revolves around the new family member. Here you will find 25 gift ideas for the older sibling – categorized by age, budget, and situation, without duplicati...

Schwangerschaft verkünden mit Babysachen und Ultraschallbild – Ideen für Oma und Opa

Announcing Pregnancy: 50 Creative Ideas for Grandparents, Partners & Family

Announcing Your Pregnancy: 50 Creative Ideas for Grandparents, Partners, Siblings, and Family – Plus an Honest Checklist of Baby Products You Can Sensibly Buy Before the Birth.

Personalisierter Holzzug mit Name und Geburtsdaten als Geschenk zur Geburt von Oma und Opa auf einem Holztisch im gemütlichen Babyzimmer

Gift for the Birth from Grandma and Grandpa: 30 Personal Ideas

What do grandma and grandpa give for a birth? Discover 30 personal, practical, and lasting gift ideas for every budget - with decision-making help, tips for coordination, and special keepsakes.

Personalisierter Kindergartenrucksack als Symbolbild für den Kindergartenstart 2026 in einer freundlichen Garderobe mit Kinderkleidung und Hausschuhen.

Kindergarten Start 2026 – The Ultimate Checklist for Parents

The first day of kindergarten is a big milestone – for both children and parents. In this comprehensive guide, you'll find the complete 2026 kindergarten readiness checklist, practical tips, a pack...

Neugeborenes schläft sicher in einem Babybett mit Babyschlafsack – wichtige Grundlage für einen sicheren Babyschlaf und die Baby-Erstausstattung nach der Geburt.

What do parents really need after birth? The most honest checklist for family, friends and gift-givers

What do parents really need after birth? This comprehensive guide shows you which baby essentials are useful, which gifts parents truly appreciate, which bad purchases you can avoid, and what matte...

Was schenkt man zur Geburt? 100 Geschenkideen für Baby, Eltern, Familie, Freunde & Kollegen

What do you give for a birth? 100 gift ideas for baby, parents, family, friends & colleagues

Looking for the perfect birth gift? In this comprehensive guide, you'll find 100 birth gift ideas – from personalized keepsakes and practical baby gifts to ideas for grandparents, godparents, frien...

Find the right topic quickly

Use the topics to find guides that match your question or occasion.

From answers to the right gift idea

If you already know the occasion and what you are looking for, explore the matching gift collections here.

From experience: Our content draws on experience from the online shop, our daily work with personalised products and recurring customer questions.

Frequently asked questions about the magazine

What topics does the Schmatzepuffer® Magazine cover?

We focus on birth, christenings, the baby months, first names, messages, family life, gift ideas, toys and buying advice.

How can I quickly find a suitable guide?

Choose a topic above or use the topic list on this page. The latest articles are at the top of the magazine.

Are there current data and family reports too?

Yes. You can find studies, press releases and trend analyses under Family reports & press.

Where can I find products related to a guide?

The main gift collections are linked on this page. Relevant guides also link to suitable products and collections.